Chrissie Hynde, Andy McCluskey, Erin Tonkon, Gwenno have joined Liverpool’s Sound City+ programme. Absolute Radio’s Danielle Perry will be joined by Chrissie Hynde as the Keynote speaker at the Sound City+ conference on Friday, May 3rd. Meanwhile, two ‘In Conversation’ guests will be Andy McCluskey and Erin Tonkon.
New panels at Sound City+ include ‘Getting signed…Who, how and why?’; ‘In Association with Distiller TV and SOTN, BPI Presents: Streaming & Playlists Explained’; ‘The Levi’s Music Project: Creating Community Impact Through Brand and Music Partnerships’ and ‘How to build your A team: An artist’s guide to budgets, contracts and law In association with YM&U’. All will feature guests from around the world debating the key issues challenging the music world today.
New this year Trashed TV will be a live magazine celebrating all things creative, offering a platform for both emerging talent and established names to share their opinions, art and anecdotes. Trashed will be interviewing special guests and young bands around giving SC+ attendees the chance to experience personal insights into the music industry.
Gwenno joins Sound City with a one-off performance of new works with her producer, Rhys Edwards, and some of the region’s emerging female talent. The project encourages the exploration of concepts inspired by a sense of place and people, drawing from Liverpool’s varied communities. The material will be created on a five-day residency as part of ‘Both Sides Now’, a pioneering initiative from music charity Brighter Sound.
Sound City has also announced showcases and late-night parties across the Sound City weekend of Friday, May 3rd to Sunday, May 5th including live action from Bella Union, DIY, Gigwise, CD Baby, ATC and UTA, plus late-night parties from Shit Indie Disco, Machine’n’Funk and Fiesta Bombarda with Positive Vibrations.
The Unusual Art Sourcing Company will be back featuring pop-up life drawing, poetry, performance art pieces, spoken word and impromptu theatre, plus Eric’s Classical celebrating the iconic venues rich history. There’s also the World’s Smallest Festival Stage, the world premier of ‘The Shaft Funk and Disco Interactive Sing and Dance Along Club Night and Tracky’s Ghetto Blaster Pop.